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    <loc>https://www.erindues.com/about</loc>
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    <lastmod>2021-09-26</lastmod>
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      <image:title>About Me</image:title>
      <image:caption>11 years old and ready to rule the world.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597740398601-N0CC1LV1JZBINIF00O6A/IMG_6167.jpeg</image:loc>
      <image:title>About Me</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597740407982-HJW4CPPB1XJ2WN1A1C8U/IMG_6187.jpeg</image:loc>
      <image:title>About Me</image:title>
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    <image:image>
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      <image:title>About Me</image:title>
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  <url>
    <loc>https://www.erindues.com/home</loc>
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    <priority>1.0</priority>
    <lastmod>2024-07-29</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1632341699128-FHS8JVCBKJM2O2M9GJEW/Dream+Team.PNG</image:loc>
      <image:title>Home - Passion for People</image:title>
      <image:caption>My leadership philosophy centers around building trust and human connection to develop high performing teams. I care personally and challenge directly. My mantra: “Relationships, not power drive you forward”. Kim Scott, Radical Candor.” My five leadership strengths, according to CliftonStrengths through Gallup: 1. Positivity : Contagious enthusiasm. We are upbeat and can get others excited about what we are going to do. 2. Competition : We measure progress against the performance of others. We strive to win first place and revel in contests. 3. Maximizer : Focus on strengths as a way to stimulate personal and group excellence. We seem to transform something strong into something superb. 4. Harmony: Look for consensus. We don’t enjoy conflict; rather, we seek areas of agreement. 5. Woo: Love the challenge of meeting new people and winning them over. We derive satisfaction from breaking the ice and making a connection with someone. *Image: My dream team throughout the years!</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597597735620-7J8NGK52R9B2J70H7IXC/image-asset.jpeg</image:loc>
      <image:title>Home - Experienced SaaS Leader</image:title>
      <image:caption>10+ years in B2B SaaS and 8 years in people leadership. I’ve led high performing teams across a variety of verticals: HR tech, CRM, Marketing Automation, MarTech and Work Management. *Image: Facilitating a ‘Growth Mindset’ workshop during a LinkedIn North America Solutions Onsite: March 2020.</image:caption>
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      <image:title>Home - Moral Compass</image:title>
      <image:caption>Mom and wife, Midwestern gal,  lover of all things true crime, red wine connoisseur. I never deny a good novel, I prefer to curl up on the couch with a good book and a movie than going out and about. My team and friends would describe me as fiercely loyal with an infectious zest for life. Simply put: I am passionate and I pour my heart into everything I do.</image:caption>
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  <url>
    <loc>https://www.erindues.com/contact</loc>
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    <lastmod>2020-08-18</lastmod>
  </url>
  <url>
    <loc>https://www.erindues.com/leadership-coaching</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-24</lastmod>
  </url>
  <url>
    <loc>https://www.erindues.com/leadership-coaching/project-one-6zrja</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-01</lastmod>
    <image:image>
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      <image:title>Coaching to Win - Coaching in Action</image:title>
      <image:caption>Coaching in Action</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597707254904-NSIHUH1K6X95I2P6UJGM/Arconic+B.PNG</image:loc>
      <image:title>Coaching to Win - Coaching in Action</image:title>
      <image:caption>$150k Churn Risk to $225k win - Industrial Engineering Firm</image:caption>
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  <url>
    <loc>https://www.erindues.com/leadership-coaching/sales-process-enablement-training</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-24</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597773217689-3MHTIJUPZL5U9IOUYIO7/SPIN1.PNG</image:loc>
      <image:title>Coaching to Win - Sales Process &amp; Enablement Training - SPIN Selling Training</image:title>
      <image:caption>Led a three day intensive workshop with 65+ ICs across North America putting the SPIN selling methodology into action. I co-facilitated alongside a University of Chicago Sales Professor. Final day included a ‘role play competition’ where the winner walked away with the “SPIN Master trophy”! - January 2019</image:caption>
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      <image:title>Coaching to Win - Sales Process &amp; Enablement Training - Sales Excellence Workshop</image:title>
      <image:caption>Facilitated alongside our Sales Effectiveness Partner a two day LinkedIn Sales Excellence workshop to our East Solutions team, comprising of 30 ICs. This methodology was created by LinkedIn, for LinkedIn. I led, program managed, &amp; sponsored this training globally. - January 2020</image:caption>
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  </url>
  <url>
    <loc>https://www.erindues.com/leadership-coaching/lead-scalable-change</loc>
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    <priority>0.5</priority>
    <lastmod>2020-08-18</lastmod>
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      <image:title>Coaching to Win - Leading Scalable Change</image:title>
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  </url>
  <url>
    <loc>https://www.erindues.com/portfolio-3</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-24</lastmod>
  </url>
  <url>
    <loc>https://www.erindues.com/portfolio-3/project-two-b6yz6</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/501b1982-bc99-4f34-92bf-d58a0ec68433/Mungo+Homes+Win.png</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$120k net new win with large home builder (HubSpot)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597707254904-NSIHUH1K6X95I2P6UJGM/Arconic+B.PNG</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$150k Churn Risk to $225k win - Industrial Engineering Firm (LinkedIn)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/f84f351b-6344-4c42-803f-827b9d6bd2d8/Intrado+win.png</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$240k win with 10k+ telecom company (HubSpot)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597887823937-4GU5FTNOHSMVNCIDE83C/InkedInspiring+Excellence_LI.jpg</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>3x 'LinkedIn Hiring Suite' deals - selling customers 'all in' Enterprise solutions! (LinkedIn)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597888416540-WEBYV37WSXYQSOIJPRU5/Inkedrailworks_LI.jpg</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$130k add-on- railroad &amp; construction (LinkedIn)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/8be7657c-88d3-4203-9149-6ee82d18818a/merchants.png</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$36k self sourced net new win- Insurance company! (HubSpot)</image:caption>
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    <image:image>
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      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$672k hospital &amp; healthcare win--- Largest win in Enterprise segment (LinkedIn)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597852390610-QA68N8J4YIUZILDP2546/CPG+WIN.jpg</image:loc>
      <image:title>Drive for Results - Big Wins</image:title>
      <image:caption>$100k win with large CPG company (LinkedIn)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.erindues.com/portfolio-3/project-three-3378l</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-09-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1597690813742-36FLYUNRFJ2X3N1QGQI1/KPI+Dash+Proposal.PNG</image:loc>
      <image:title>Drive for Results - Playbook Creation</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.erindues.com/portfolio-3/project-one-bwccz</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-09-04</lastmod>
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      <image:title>Drive for Results - Awards &amp; Recognition</image:title>
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    <image:image>
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      <image:title>Drive for Results - Awards &amp; Recognition</image:title>
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  </url>
  <url>
    <loc>https://www.erindues.com/portfolio-3/lead-gen-driving-incremental-revenue</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-09-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1598204044648-QE7K4J5IX7GDNAKDSJ8U/santa+slam+trophy.jpg</image:loc>
      <image:title>Drive for Results - Activity Generation</image:title>
      <image:caption>Santa Slam trophy</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1598203842365-6WBVX6RRYK0PDB9E5156/Santa+Slam.gif</image:loc>
      <image:title>Drive for Results - Activity Generation</image:title>
      <image:caption>Team Central</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1598203922770-4WRQU52DNADEYP6XJG6E/santa+slam.jpg</image:loc>
      <image:title>Drive for Results - Activity Generation</image:title>
      <image:caption>Team Canada</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1598277093906-VFDOEPOR13N17WB26ME5/Santa+Slam+Main.jpg</image:loc>
      <image:title>Drive for Results - Activity Generation</image:title>
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  </url>
  <url>
    <loc>https://www.erindues.com/portfolio-3/metrics-that-matter</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-09-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1632609570359-AEXRNZY9LOZT81IAK9IO/KPIs-+deal+creation.png</image:loc>
      <image:title>Drive for Results - Metrics that Matter - Top of Funnel Activity.</image:title>
      <image:caption>In this example, I knew deal creation (specifically larger deals) were slow building from previous months so I: launched a Team Dues &gt;$3k deal creation contest to incentive Reps on this key behavior, constantly reminding Reps to “focus on what is within your control” hosted a prospecting workshop focused on target account strategy, this included a whiteboarding session to identify ‘what we know’ &amp; ‘what we don’t know’ within key accounts leverage my weekly focus emails to include data points driving visibility into where we win and lose with deal creation + key nuggets and learning moments around outbound prospecting and best practices. Success KPI I measured to ensure we were improving in this core area: 1) Increase our &gt;$3k deals by at least 20% to ensure we were adding an incremental $6k+ to our pipeline each month. 2) Analyze deal creation by size at the rep level to understand who on our team was creating the pipeline with the most $.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1632612135854-P66MCNBRNPAREOY3IWCY/5+things+example.png</image:loc>
      <image:title>Drive for Results - Metrics that Matter - Make data a FOCUS.</image:title>
      <image:caption>At the start of each week I send a “5 things” email. The objective of this email is to provide clarity and focus for the week ahead. My goal is to minimize the noise that our Reps encounter. Within these emails Reps will find core KPIs, themes, and asks that are critical to their success.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f3939815257fc7eee116e99/1632612321621-OAJWHX8TV5P1GKS3YFKE/July+analysis.PNG</image:loc>
      <image:title>Drive for Results - Metrics that Matter - The ‘so what’.</image:title>
      <image:caption>Always be analyzing and identifying how to influence and develop the team based on DATA. Using data MoM, I pull through core themes and use these to INFORM where our team spends our time, what skills I focus on with coaching, and how we use our time together.</image:caption>
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